Brammo Empulse R
Featuring a six-speed gearbox the Brammo Empulse R comes with a 54hp motor, 10.2 kWh battery pack (9.31 kWh nominal), and a bevy of brand-name components like Marchesini wheels, Brembo brakes, Marzocchi forks, a Sachs rear shock, and a few carbon pieces. Getting a revised look, the basic Empulse design is still there with some subtle changes Touting 56 highway miles and 120 city miles, the Empulse is going to suffer from the same range-limiting use that other electric bikes on the market are facing, though Brammo has thought to include J1772 Level 2 capability on the bike, which should make for some more rapid charges away from the mothership. The hope from Brammo is clearly that the six-speed transmission, premium components, and comparable segment machines will make the added cost justifiable to consumers, though the reality is at the end of the day, you are paying premium motorcycle prices for a machine that most sport bike enthusiasts are going to experience a very limited range with. With Brammo one of the original manufacturers touting the lack of a need for a gearbox on an electric motorcycle (they make nearly maximum torque at 1 rpm, you know), CEO Craig Bramscher admitted the company’s previous statements at the launch, but retorted that the IET gearbox from SMRE provided an entirely different riding experience from before. Here is Brammo’s official press release regarding the Empulse and Empulse R: ASHLAND, Ore. May 8, 2012 – Brammo, Inc., the designer and manufacturer of world leading electric motorcycles, today revealed pricing and production plans for the Empulse and Empulse R while giving motorcycle enthusiasts in Los Angeles a first look at the stunning new design. At this unique electric vehicle industry event, Brammo has demonstrated to consumers and motorcycle insiders alike the advancements in electric motorcycling and is providing a glimpse of what is to come in the future. The Empulse is the only electric motorcycle to include a 100-mile range and 100-mph top speed as well as a breakthrough battery and powertrain system enabling a great zero-emission experience. At the launch party, Brammo announced the Empulse and Empulse R will cost $16,995 and $18,995 respectively with financing available from Sheffield Financial. Through this financing, customers will be able to purchase the new Empulse and Empulse R from Brammo dealers as follows: Research conducted by Brammo with both customers and dealers has driven the development of the Empulse and Empulse R. As a result, these motorcycles now come with a water-cooled AC motor and fully integrated IET ? six speed transmission, seating for two, regenerative braking and on board J1772 Level 2 charging capability. To ensure the highest quality performance and design, Brammo works with internationally renowned manufacturers for superior components of their motorcycles. This close attention to the supply chain ensures the durability, reliability and ultimately future resale value of Brammo products. “It was important to Brammo to create a great motorcycle and we paid attention to customer feedback to create just that,” said Craig Bramsher CEO and president of Brammo. “From concept to production the Empulse product has evolved quite a bit. We are bringing you a different motorcycle that promises to be more than what our riders expected.” The two models vary as follows: The Empulse body work is all plastic has semi adjustable front suspension and semi adjustable rear suspension. True to Brammo’s devotion to zero tailpipe-emission transportation, the Empulse launch event was carbon-neutral. Brammo has worked with Carbonfund.org to purchase carbon offsets to mitigate the greenhouse emissions generated by transportation, electricity use, and other resource-intensive activities associated with this event.
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